AdvanLift is a product recommendation and cross-selling system with tray ideal for cosmetics, footwear, wine, etc.
AdvanLift uses RFID technology and, optionally, an interactive screen to improve the shopping experience for customers at retail stores.
By simply picking up a product from the tray of AdvanLift, customers see benefits, experts’ advice, videos of how to use the product, and recommended products.
The process is as follows:
- The customer picks up an item from the shelf
- The RFID subsystem of AdvanLift detects which product has been picked up
- The screen of AdvanLift shows images of the product, together with benefits, experts’ advice, videos of how to use the product, and recommended products.
- With AdvanLift touch screen, the customer can browse through other products, request that an employee brings one product, etc.
The content and user interface of AdvanLift can be updated remotely very easily, by means of the AdvanCloud cloud-based software
Business benefits of AdvanLift:
- Increases sales at retail stores
- Increases conversion rate
- Increases cross-selling
- Improves the customer shopping experience
- Provides recommendations
- Fun to use
- Advertising space
- Generates information about user interests
- The content and user interface can be updated remotely